FUTR 2020 was online, in light of the global pandemic. Mulqueen's panels focused on how brands were marketing and forecasting in light of supply chain issues and rapid environmental changes; the idea of personalization at scale; as well as how global brands could participate in impactful cultural moments.
Communications for Culture This keynote explored considerations for brands that want to signal social advocacy to consumers, including responses to sociopolitical and environmental issues.
Taught fintech leaders how to leverage media and digital marketing strategies to educate the market on emerging fintech opportunities.
09:55 SGT 25 OCTOBER 2022 WELCOME ADDRESS & PLENARY MC Natalie Nasr, General Manager & Head of Business Development, FUTR GROUP 10.00 SGT Championing female talent, wellness in the workplace, kissing goodbye to burn out & inclusive leadership 1/3rd or 90,000 hours is spent in our lifetime at work. Today, many burning social & societal workplace issues are going away…
14.35 SGT E-commerce for globalization The world's largest brands have a role to play in building a better advertising ecosystem and world. Through strategic and ethical uses of data, this keynote explores strategies for global marketing leaders to foster interdependence for a connected & brighter future. 20 MINS PRESENTATION
At a glance The Flagship Event, held in Singapore on the 25-28 October at Resorts World Convention Centre, featured three tracks that have been carefully curated to showcase exciting frontier technologies and opportunities for collaboration. More information is provided below: SWITCH Beyond Innovation Conference SWITCH Beyond spanned across the first three days of the Flagship Event and these are the industry…
